Staffordshire Moorlands will receive £87,090 to help local high streets reopen and attract shoppers and tourists. Councils can use the funding to hold street markets and festivals, boost the look and feel of their high streets, with more seating areas and street planting or less graffiti, and install new signage to help keep people safe as restrictions are lifted.
A total of £56 million will be invested through the new Welcome Back Fund to help councils across England boost tourism, improve green spaces and provide more outdoor seating areas, markets and food stall pop-ups – giving people more, safer options to reunite with friends and relatives this Summer.
Moorlands MP, Karen Bradley said she was delighted the Moorlands is getting £87,090 and looks forward to seeing how the money will be spent to help attract people back to the high streets post-lockdown.
The Government has provided billions of investment through the £3.6 billion Towns Fund and £1 billion Future High Streets Fund to regenerate town centres and spruce up high streets, and recently announced a new £4.8 billion Levelling Up Fund which will give every council in the UK access to up to £20 million to make their area a more attractive place to visit.
It has also supported high street businesses throughout the pandemic with targeted tax cuts, business rates relief and grants as part of an economic package worth £407 billion this year and next; enabled eateries and pubs to keep serving customers as takeaways during lockdown, and is making it easier for disused buildings in town centres to be repurposed to end the scourge of ugly buildings that drive away footfall.
Commenting, Karen said:
“I know how difficult it has been for businesses on our high streets over the last year, and I am determined to secure them all the help they need to recover.
“That is why I am delighted that our area will receive £87,090 as part of the Conservative Government’s new Welcome Back Fund, which will help our high streets to reopen safely and successfully this Summer as restrictions lift.”
Commenting, Communities Secretary Robert Jenrick said:
“As we move to the next stage on the roadmap out of lockdown we are all looking forward to being reunited with friends and family outdoors and making a safe and happy return to our favourite shops, cafes, pubs and restaurants.
“Our Welcome Back Fund gives every city, town and high street support to prepare for a great summer. This funding will help councils and businesses to welcome shoppers, diners and tourists back safely.
“As soon as the roadmap allows, we need to get behind our local businesses and enjoy all that this country has to offer and that we’ve been missing so much.
“I’m allowing every pub in the country to erect a marquee in their garden for the whole summer as a one-off power to support our locals.”